For every dollar ($) you spend, you will get 100 points. This is for both subscription and one-off orders. However, you will need to create an account to access it.
You can then go to the "Account" tab in your Account Page and scroll to the bottom to "Perk Points":
You can also see it upon Checkout under your Dashboard when you scroll over "Offers":
For one-off orders, you can see it upon Checkout when you scroll over Offers: